Cheat To Win; The Tasty Minstrel Way…

13 October 2010

In Purple Cow, Seth Godin asks the question, “Why aren’t you cheating”.  He does this after giving examples of several successful companies that are successful and growing as a result of ignore the “old rules” and moving forward on their own path. In this way, Starbucks cheated by reinventing the expectation of coffee. Amazon.com cheated [...]

Read the full article →

Small Slice Of A Larger Pie, Or Not?

8 October 2010

The conventional wisdom that I am typically exposed to, is that a smaller piece of a larger pie is preferable, especially when you get more pie. This is absolutely true when it comes to income, Bill Gates is a great example. At his peak of wealth, he owned a very small slice of the big [...]

Read the full article →

How-To Build Your Blog’s Brand; An Extensive Guide

6 October 2010

Introduction I wrote this post originally as a series of posts for another blog that I thought I should start.  I speak of how I failed to properly brand michaelmindes.com, but I do not speak to the importance of staying focused on what is working.  That is why I have decided to stick with michaelmindes.com [...]

Read the full article →

5 Reasons To Get Blogs Delivered To You

5 October 2010

Before I took the dive into an RSS reader, I often heard about the praises of getting blog posts delivered directly to me. However, until I actually signed up for Google Reader, I never knew just how much time it saved me… Don’t Miss A Post Are you trying to keep up with friends that [...]

Read the full article →

Scaling Service To The Sale

5 October 2010

What are you doing to get the necessary sale, keep customers, and earn the loyalty of evangelists? Do you treat people differently if you are: Trying to get them to buy a $39.95 board game Trying to get them to trust you to invest their life savings with you Trying to get somebody to publish [...]

Read the full article →

Regain Lost Time; Value Leisure Time

1 October 2010

I am at the airport waiting for a plane to take me to San Diego. With me I have a laptop computer, iPad, and Smartphone. As a diligent flyer, I dutifully arrived 2 hours prior to the departure of my flight. Only a couple of years ago, that time would be completely lost. Today, I [...]

Read the full article →

TableStar Games Uses Kickstarter

30 September 2010

A friend of mine, Peter Hansell, who runs TableStar Games is utilizing Kickstarter for a project. Seth has been very intrigued with the idea of utilizing Kickstarter to fund the printing of games early. I am wary of the process for some reason, so I asked Peter if he could explain why he is using [...]

Read the full article →

Relationships Are The Key To Successful Businesses

27 September 2010

Good relationships are the key to a successful business. On the customer level, a good relationship will turn prospects into customers, customers into repeat customers, and repeat customers into evangelists. The progression of which will bring increased success. If you have been reading my blog for awhile, then you know that I believe in this [...]

Read the full article →