It has obviously been a long time since I have made a blog post. For that I apologize. I would like to explain my new take on blogging, almost verbatim from my journal (which I started writing on the 5th of November 2010).
I like to read blogs written by various people on various topics. Each of these people have more or less experience in a particular area than I have myself. Outside of the realm of business and sales, the writers certainly have more experience.
I like that I can add to the readable and enjoyable blogs for many people. However…
If you want to blog for money (which this blog indirectly is), then you need to answer a very important question. Why do people consume your writing and then buy from you? My answers:
- They value what you teach
- They value you and that interaction
- You prove your expertise and they buy consultation or instruction from you
- Ultimately, through the blog, you build trust, and then they buy from you
Also important questions include:
- What makes you different from other bloggers?
- How do you gain and increase your audience?
- Is blogging an activity which produces sufficient and measurable income results?
- Are you building the trust to turn into income later?
For me the answer is that, right now, blogging (while fun and enjoyable) is neither of the following:
- A profit producing endeavor
- As fun or enjoyable as time with my wife and kids
Therefore, it must be set aside… At least for the meantime. I recognize the immense good will and power that was built with the Tasty Minstrel Games fan base through the transparency and communication of this blog.
Recognizing that power, I will continue to communicate through the Tasty Minstrel Games email newsletter (which now has a monthly release in additional to the occasional email).
All of my previous posts will remain up and online. The disjointed and fractured nature of my writing on the blog does not help people with publishing board games as much as I initially intended.
A single comprehensive resource would be more useful and valuable. If I were to create one, then it would also include more up to date knowledge and experience. Organized properly from beginning to end.
I would like to work on a project like that, but right now I need to concentrate my extra time into bringing Tasty Minstrel Games into profitability.
Thank you for your support over time, keep the blog in your RSS feed… I imagine in the future I will begin writing here once again.
Until then… Cheers,
Michael Mindes, Founder
Tasty Minstrel Games